AI Overview
Google's AI-generated summary that appears at the top of search results.
AI Overviews (formerly SGE - Search Generative Experience) are AI-generated summaries that Google displays at the top of search results for many queries. They synthesize information from multiple sources into a direct answer.
AI Overviews impact your strategy because:
- They push traditional results further down the page
- Users may get their answer without scrolling to organic results
- Being cited in AI Overviews provides prominent visibility
- They blend traditional SEO with GEO principles
To appear in AI Overviews:
- Create clear, direct answers to common questions
- Use structured content (lists, tables, step-by-step guides)
- Build authority in your topic area
- Optimize for featured snippets (similar principles)
AI Overviews represent Google's response to ChatGPT and other AI assistants — bringing AI answers into traditional search.